Technology education for the masses could be Apple’s next big thing

apple logo chalkboard
An Apple event is right around the corner, but in a twist from my predictions of two weeks ago, the company’s already announced that the theme of this upcoming shindig is education. To reinforce that, the event is being held at a high school in Chicago.
Obviously, that rejiggers some of my expectations for what Apple might talk about. There’s still plenty of speculation about devices and software updates that the company might announce next week, but I think one thing missing from much of that analysis is Apple’s actual plans for education.
And by “education,” I don’t just mean “the education market.” Apple has a long history with technology education, and I wouldn’t be surprised to see the company push even further into that realm.

Training wheels

Unlike most (if not all) of its competitors, Apple takes a far more holistic approach to the use of its devices and software. I’d be hard-pressed to name another company that offers such thorough training on how to get the most out of its products. For well over a decade, Apple Stores have not only offered training on the basic use of the company’s hardware and software, but have also designed workshops aimed at creative pursuits like photography and film and audio editing.

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